A few weeks back, we covered the launch of the Bobbin Bicycles store in London. And fronting the launch was the Electra Amsterdam Girard Madonna Bicycle, which looked to be a one-off promotional item. How wrong we were.
You see, this super-cool bike is going into production. As you’ll probably realise, it is inspired by Eames collaborator Alexander Girard, with the saddle and grips in a pale blue and white 50s Girard print, coupled with a red powder-coated frame, pale blue rims, dress guards and two distinctive Girard folk characters.
You can order one now via Bobbin or wait until the launch in January – it will set you back £640. And we’re guessing it’s in limited numbers.