2013 is the 60th anniversary of Laura Ashley. To celebrate, the company has launched the Heritage collection, which includes this Pelham wallpaper, a design which uses a pattern that dates right back to the 1950s.
It's one of five designs that have been taken from the archives and given a new lease of life. While most of the other designs date to the 1980s, this pattern is one of the earliest and was made by Laura Ashley at her kitchen table. However, it's never been part of their home furnishing range before now when it's been used as both both a fabric and the wallpaper pictured.
There's something about the slightly wonky geometric that's very appealing, and certainly seems a long way from the floral designs often associated with the brand. The paper is shown in the amethyst' colour variation – there are a few more colour options available for the fabric.
You can buy Pelham for £25 a metre for the fabric or £30 a metre for the wallpaper.
